Wednesday, February 1, 2012

Banana Plug Installation Tutorial

It's all about convenience. Learn how to easily install banana plugs to your speaker wire to make home theater setup a breeze.

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Tuesday, January 24, 2012

Bose Wave Radio II - Platinum White

!9#:Bose Wave Radio II - Platinum White

Brand : Bose
Rate :
Price : $349.00
Post Date : Jan 24, 2012 12:52:24
Usually ships in 24 hours



The Wave radio II delivers deeper tones and crisper, more accurate audio performance than the original. The key to the improved sound is the new dual tapered waveguide technology, exclusively from Bose. Engineers re-sculpted the interior of the Wave radio II to accommodate not one, but two 26" folded waveguides. These dual waveguides amplify the low-frequency output, reproducing musical notes a full one-half octave lower than the original Wave radio. The result: Instruments like kettle drums and bass guitars have a more natural presence. With such accurate sound reproduction, you can appreciate more of the intricate nuances of many instruments, including the human voice. You may even hear details in music that you've never heard before. There's also a new equalization feature for talk radio. It automatically compensates for the artificially boosted low frequencies found in some talk radio programs so announcers sound more natural. The Wave radio II is simple to use. Instead of buttons on the unit, everything is conveniently controlled with a well-organized credit card-sized remote. And setup is easy too. The digital FM/AM tuner, amplifiers and speakers are all built into the unit. Just unpack it and plug it in to enjoy Bose quality sound. The display panel is large and bright, with big, bold text that's easier to read from across the room. It displays more information now too. Radio station, current time and alarm setting are all shown simultaneously. You can also use your Wave radio II to enjoy lifelike sound with your TV, VCR, DVD player or computer, thanks to the auxiliary input jack. Or plug your headphones into the convenient headphone jack for private listening. You can even place the Wave radio II near your TV or computer monitor because the speakers are magnetically shielded to avoid interference with the picture image.

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Sunday, January 15, 2012

SoundLink Wireless Music System Bose Wireless Systems Digital Music Solutions

iTunes®. Internet radio. Podcasts. Sports. There's an abundance of content available from your computer these days, much of it accessible nowhere else. Now, the SoundLink® wireless digital music system lets you enjoy that content in more areas around your house—your living room, kitchen or deck. It's easy: no wires, no software, no setup. And the robust sound quality of this computer speaker will breathe new life into your music. Just plug and play How easy is it? Simply plug the small USB key into your computer, turn on the SoundLink® system and select your music—iTunes, Pandora®, whatever you like. That's it. There's nothing to configure and no cables to run. And you can control your music using the handy remote. Room-to-room portability And when you're ready to move—say, from the family room to a bedroom, or maybe out to the patio—your music moves with you. The rechargeable lithium-ion battery and convenient carry handle make it easy to take the system from place to place without missing a beat. Bose quality performance And all this convenience comes with no compromise in performance. Exclusive Bose waveguide speaker technology brings music to life, with the depth and clarity you were meant to enjoy. Voices sound natural and vibrant. Instruments sound clear and distinct. You may hear details you've never noticed before. Get closer to your music—by moving away from your desk. The SoundLink® wireless music system takes computer audio to exciting new places.

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Sunday, December 25, 2011

Bose Wave Connect Kit for iPod

!9#: Bose Wave Connect Kit for iPod

Brand : Bose | Rate : | Price :
Post Date : Dec 25, 2011 15:57:19 | Usually ships in 1-2 business days

Just what you need to play your iPod through a Wave music system, Wave music system - SoundLink, or Wave radio II. Connect kit is compatible with most iPod models and includes a docking station that charges your iPod and a custom remote that controls both iPod and Wave system.

  • Easily play your iPod through a Wave system
  • iPod charges while docked in iPod docking station
  • Custom remote operates Wave system and basic iPod functions, including playlist navigation
  • iPod shuts off automatically when a different audio source is selected on remote

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Thursday, December 15, 2011

Brand Simplicity: As the World Becomes More Complex, Simplicity Reigns Supreme

!9#: Brand Simplicity: As the World Becomes More Complex, Simplicity Reigns Supreme

One of my core branding principles states that the more complex the technology or science, the simpler the brand messaging needs to be. When marketing their products or services, companies violate this principle at their own risk.

Evidence of this principle abounds in the consumer electronics world.

In a 2002 poll, the Consumer Electronics Association discovered that 87% of people rated “ease of use” as the most important factor when considering a new technology. Lately, it seems like a lot of companies have rediscovered the strategy of simplicity and are incorporating it into their products and their messaging. But before we examine these newcomers to the simplicity scene, let’s look at a couple of pioneers who have held true to the principle of simplicity over an extended period of time.

No company in the consumer electronics world understands simplicity better than Bose. While the technology driving Bose’s innovations is quite complex, the consumer interface has always been simple. The result is an industry-leading sound quality with interfaces that consumers can understand in seconds -- without reading the user's manual.

In the 1950s, Dr. Amar G. Bose observed that loudspeakers didn’t deliver natural sound. In 1968, after extensive research into the science of sound, Bose introduced the legendary 901 Direct/Reflecting speaker, which reflects 89% of the sound off walls (similar to a live concert) for a natural, lifelike sound. In 1975, Bose developed the 301 series, which went on to become one of the bestselling loudspeakers of all time. Since that time Bose has introduced a new product every few years -- such as the Acoustic Noise Canceling Headsets, the Wave Radio and the 3·2·1 Home Entertainment System -- that captures the interest of consumers.

The result of pursing this strategy of simplicity? Millions of satisfied customers, a spot on the Forbes Weathiest 400, and an estimated net worth of 0 million for Amar Bose.

Henry Klaus offers another example of a design engineer who understood the importance of simplicity. His Tivoli Audio Kloss Model One -- an AM/FM table radio with amazing sound quality -- has remained on the market for more than half a century. You won’t find a better desktop radio for 5, and it fills a room with a high-quality sound that compares with systems costing thousands more. Klaus also innovated the first acoustic suspension speaker that became the basis for the Advent Loudspeaker, which became the reference design for all loudspeakers that followed. When he passed away in 2002, Klaus left a long legacy of technical innovations that bordered on genius but always remained simple and clean at the interface with consumers.

Opposite Ends of the Spectrum

At the other end of the simplicity spectrum is Sony.

Most analysts attribute Sony’s recent woes to lack of innovation -- a real Achilles Heel for product leadership companies that strive to deliver the value proposition of “best product, period.” I agree that lack of innovation tops of the list of Sony’s challenges, and deservedly so. However, I submit that the second through fifth reasons have to do with overly complex products.

As I write this blog, a Sony DA5ES receiver sits next to me on my desk. It has enough power to simulate a California earthquake, but it also has enough complexity to confuse an engineering Ph.D. from Stanford. This receiver sports no less than 37 buttons and knobs on the front panel, most of which I have no idea of what they do. Worse, neither do my teenagers, because after they mess with all 37 knobs it really sounds bad. In today’s world, if a teenager can’t figure out a technology, you know it’s too complex.

Today’s leaders in the simplicity movement include TiVo, Skype’s Voice-of-Internet service, Google’s search engine, Intuit’s Quicken and the Blackberry by RIM. But the real shinning star in the simplicity category is Apple’s iPod. The iPod has been this year’s runaway success story for many reasons. At the top of the list, however, is its simplicity.

Other manufacturers tried for years to achieve dominant market share in the MP3 player market, but their products were too complicated, too confusing or too difficult to use. Apple cracked the nut on a simple design for both the iPod and the companion PC software, iTunes. As a result, Apple has sold more than 20 million iPods to date and holds a 75% share in the MP3 market. More important, Apple has experienced an eight-fold increase in their share price as a reward for their simplicity.

The Simplicity Dark Horse

While Apple may be currently leading the way, I see a real dark horse coming up fast in the race for the simplest consumer electronics -- Royal Philips Electronics.

By the late 1990’s, after decades of relentless Asian competition, the Netherlands-based Royal Philips Electronics had become a slow-moving sluggard whose products -- which ranged from medical diagnostic imaging systems to light bulbs to flat panel TVs -- were quickly losing ground in the marketplace.

According to an article in the November 2005 issue of Fast Company Phillips attacked the problem of declining market share by deploying researchers in seven countries to survey nearly 2,000 consumers. Their goal? To identify the biggest societal issue that the company should address. The response from those surveyed was loud and urgent -- consumers felt overwhelmed by the complexity of technology.

According to Phillips’ research, some 30% of home-networking products were returned because people couldn't get them to work. In addition, nearly 48% of people had put off buying a digital camera because they thought it would be too complicated. As a result of this feedback, Phillips strategists recognized a huge opportunity -- to be the company that delivered on the promise of sophisticated technology without the hassles. Rather than merely retooling products, Philips would transform itself into a simpler, more market-driven organization. More important, Philips, would position itself as a simple company.

Phillips launched an internal and external campaign, entitled "Sense and Simplicity [http://www.simplicity.philips.com/global_flash.html]," which required that everything Philips did going forward had to be technologically advanced but designed with the end user in mind. It also had to be easy to experience. More important, every product and its resulting features had to emanate from a stated and tested consumer need. This ideal now drives everything Phillips does, from product conception to development to packaging and distribution.

This drive for simplicity spans the entire company. For example, Philips recently introduced Dynamic Lighting, which brings the dynamics of daylight into the workplace, creating a stimulating, “natural” lighting ambience and giving people personal control of their lighting. In this way, Dynamic Lighting enhances people’s sense of well-being, motivation and performance.

While many of Phillips’ new products have yet to hit the market, early results of the business reorganization, particularly in North America, have been dramatic. Sales growth for the first half of 2005 was up 35%, and the company was named “Supplier of the Year” by Sam’s Club and Best Buy. Phillips' Ambilight Flat TV and GoGear Digital Camcorder won European iF awards for integrating advanced technologies into a consumer-friendly design, and the Consumer Electronics Association handed the company 12 Innovation Awards.

My bet is that Philips will reemerge over the next several years as a leading technology company, much as Apple has recently done. I don’t pretend to be an investment advisor, but I will be surprised if we don’t see a similar rise in Phillips’ stock price. History shows that markets reward the ability to simplify companies and their products in ways that are meaningful to consumers. As Phillips appears to be learning, a little simplicity can go a long way.


Brand Simplicity: As the World Becomes More Complex, Simplicity Reigns Supreme

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Wednesday, December 7, 2011

2013 Infiniti JX Back Up Collision

LOS ANGELES 2013 Infiniti JX Delivers Inspired Style, Performance, Roominess and Innovation -- All-New Luxury Crossover Challenges Current Segment Conventions with Roomy 3-Row Seating, Luxurious Versatility and Advanced Technology Features -- The 2013 Infiniti JX will shake up the status quo when the innovative 7-passenger luxury crossover joins the Infiniti lineup in spring 2012. As a fresh, bold alternative to the many flavors of vanilla currently dominating the luxury crossover segment, the all-new Infiniti JX is designed to excel in the areas that luxury crossover buyers desire most -- interior flexibility and roominess, safety, and advanced hospitality features. The JX offers real 3-row utility, plus all the premium features, performance and innovations that Infiniti has become known for worldwide. "The all-new Infiniti JX embraces family customers in a way no luxury crossover has done before -- recognizing their need to grow up, but without growing old," said Infiniti Americas Vice President Ben Poore. "Responsibility should come as a reward, rather than as a restriction on the things and activities you enjoyed as a single person or a couple." Key features of the 2013 Infiniti JX include: •Emotive styling and craftsmanship, featuring the new Infiniti design language direction initiated with the Essence concept •Segment-leading overall passenger volume •Segment-leading rear cargo volume (3rd row seats folded, 2nd row seats in forward-most slide position) •More 2nd ...

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